Cookie Policy
1. Introduction
At Plutus Holding AG (“Plutus”, “we”, “our”), we are committed to respecting and protecting your privacy when you interact with our websites and digital platforms. This Cookie Policy explains how and why we use cookies and similar technologies, what types of information they collect, and your options for managing these settings. Our use of cookies is compliant with the Swiss Federal Data Protection Act (revDPA) and, where applicable, the General Data Protection Regulation (GDPR).
2. What Are Cookies?
Cookies are small text files that are stored on your computer or mobile device when you visit a website. These files contain a unique identifier and may store certain information such as your browser type, preferences, time spent on the site, and the pages visited. Cookies help us improve the usability, performance, and functionality of our site, and enhance your user experience.
3. Why We Use Cookies
Plutus uses cookies for several purposes. Some cookies are essential to the operation of our website, enabling you to browse and use its features securely. Others help us understand how users interact with our content, so we can continuously improve our services. Certain cookies may also be used to personalize content or deliver targeted advertisements, although we do not use marketing cookies without your explicit consent.
In particular, we use cookies to:
Maintain session integrity and website security.
Analyze website traffic and usage patterns.
Store language and user preferences.
Facilitate login authentication and navigation.
4. Categories of Cookies
We classify our cookies into the following categories:
- Strictly Necessary Cookies: These cookies are vital to the basic functioning of our website. Without them, essential services like secure login and account access would not be possible.
- Performance Cookies: These cookies allow us to track website performance and visitor behavior anonymously. The data helps us enhance the user experience and fix technical issues.
- Functionality Cookies: These cookies remember choices you make (e.g., language settings), allowing us to tailor the website to your preferences.
- Analytics and Tracking Cookies: Used to collect data about user interactions, helping us to refine our content and services.
- Third-Party Cookies: In certain instances, third-party providers (e.g., analytics services, video hosting platforms) may place cookies to support embedded content or external features.
5. Consent and Control
Upon your first visit to our website, you will be presented with a cookie banner that gives you the option to accept or decline non-essential cookies. You may adjust your preferences at any time by accessing the cookie settings menu available on our site.
Most web browsers automatically accept cookies, but you can modify your settings to reject cookies or notify you when one is placed on your device. Please be aware that disabling cookies may impair the functionality of cer
6. Use of Google Analytics
We may use Google Analytics, a web analytics service provided by Google LLC, to analyze the use of our website. The information collected through these cookies (including your IP address) is anonymized and transmitted to servers operated by Google, primarily located in the United States. We configure Google Analytics to respect data minimization standards and disable any unnecessary data sharing options.
You can prevent the collection of data via Google Analytics by installing a browser add-on provided by Google or by adjusting your cookie preferences on our website.
7. Data Protection and Transfers
Cookies and tracking technologies may involve the transfer of certain data to jurisdictions outside of Switzerland or the European Economic Area. Where such transfers occur, we ensure that appropriate safeguards are in place, such as the implementation of standard contractual clauses approved by the European Commission or reliance on adequacy decisions.
8. Updates to This Policy
This Cookie Policy may be updated from time to time to reflect changes in legal requirements or our data processing practices. Any substantial modifications will be communicated clearly via our website.
Last updated: 28.06.2025